Provantage Out of Home Media implements campaign for Eyethu Mall

2015-07-27 11 30 04 (640x360)To build and create awareness of the new Eyethu Mall in Orange Farm, Provantage Out of Home Media has implemented a commuter shelter campaign. The creative and the messaging can be seen on slimline shelters in and around Orange Farm and is attracting the attention of commuters, pedestrians and motorists.


“The brief was to target consumers in Orange Farm and spread the Eyethu Mall tagline – Whatever you need, we’re here for you. As such, we strategically selected commuter shelters in high vehicle and foot traffic areas to generate high exposure for the brand,” explains Candice Meyer, Provantage Out of Home Media.