Due to the ever increasing advertising demand on Primedia Unlimited’s XP Digital platform, the decision was made to take the management of the digital signage in-house and start a new chapter with the introduction of a Read More
Primedia Unlimited’s middle mall advertising specialists MallWorx has been awarded five new shopping centre advertising rights to add to its already extensive portfolio of malls.
While most organisations are contemplating how to develop a meaningful customer engagement strategy, retailers in the US have moved one step ahead and are merging brick-and-mortar and digital strategies. Known as an onmi-channel, it is Read More
Long standing client of Primedia Unlimited’s indoor lifestyle based advertising business TLC, Merck Pharmaceuticals, has again called on the company – this time to promote its Slow-Mag product and its ‘Beat the Slump’ campaign.
Weylandts, a SA furniture and décor retailer, has launched Tastemakers, the first campaign created by their new in-house advertising team.
It was certainly a night of rising stars when the five MAQaMOVIE winners were chosen to appear in a new South African movie, called Skorokoro, to be produced by Phoenix Films and directed by the Read More
Tanja Gerber, Marketing Manager at Cavendish Square has been invited to represent Primedia Unlimited’s shopping centre marketing specialists the Primedia Lifestyle Group, at the 13th ICSC European Marketing Conference in Copenhagen in June.
The Internet of Things (IoT) is the IT industry’s latest buzzword. The confluence of the physical and digital worlds enabled through smart, connected devices may still be a far cry from the all-connected, intelligent network Read More
Management at Enermatics Energy, an established provider of smart metering technology and reseller of power to end users, believe that Machine-to-Machine (M2M) platform infrastructure is a game-changer within the utility business model and is the Read More