Effie South Africa is thrilled to announce the upcoming dialogue exploring the effectiveness of influencer marketing. ‘Beyond the Hype – Influencer Marketing and the Search for Marketing Effectiveness’ is the topic of discussion scheduled for Read More
Effie South Africa recently hosted a groundbreaking dialogue featuring a panel of leading advertising executives and industry experts. The dialogue focused on the profound impact of artificial intelligence (AI) on the effectiveness of marketing campaigns Read More
The Association for Communication and Advertising (ACA) and Effie Awards South Africa have extended the deadline to enter this year’s programme and are calling on South African agencies, clients, media partners and start-ups to submit Read More
Effie Awards South Africa proudly announces its partnership with Ipsos, a global leader in research and creative effectiveness, to launch the inaugural Effie South Africa Trends Research Report. This collaboration represents a significant milestone in Read More
The third instalment of the Effie South Africa 2023 dialogue series sees yet another notable panel of senior advertising and marketing leaders exploring the relationship between technology and its role in achieving marketing effectiveness. Expanding Read More
Effie South Africa is bringing together a distinguished panel of senior advertising and marketing leaders to delve into the interplay between marketing effectiveness and the procurement of marketing services. The dialogue aims to explore whether Read More
Effie South Africa has assembled a leading panel of senior advertising and marketing leaders to discuss “Creative & Effective Marketing’ ahead of the upcoming Effie Awards. In the first of the Effie dialogue series exploring Read More
Effie South Africa is expanding its dialogue series in 2023 with four thought-provoking panels focusing on marketing effectiveness. Led by individuals drawn from the C-Suite in the sector, the Effie dialogues aim to facilitate industry Read More
The Association for Communication and Advertising (ACA) is proud to announce the new Effie South Africa Committee, tasked with promoting and growing the Effie Awards and marketing effectiveness in South Africa. The committee is composed Read More
Effie South Africa launched the 2023 Effie Awards season and call for entries during a virtual launch held on the 22nd of March 2023. At the launch, which included a workshop on how to write Read More