Nielsen Sports SA data reveals a significant surge in Betway SA20 viewership, with total unique audience figures rising by 47% year-on-year. The 2025 season saw the fast-paced tournament gain viewers of both live and secondary Read More
LaLiga – the top men’s professional football division in the Spanish Football League – is a rapidly rising favourite among SuperSport’s South African audience. This is evident in Nielsen Sports SA data. With mid-season audience Read More
In a record-breaking journey, the Proteas Women’s cricket team became the first senior South African team to reach a World Cup final, achieving this historic feat in the ICC Women’s T20 World Cup in February Read More
South Africa’s Ultimate Fighting Championship (UFC) Middleweight champion Dricus Du Plessis has solidified his place as a viewer magnet. Du Plessis drew record viewership numbers in the run-up to the Israel Adesanya bout, racking up Read More
Many South Africans would agree thatsport is the nation’s great unifier,bringing people from all walks of life together to support a common team or hero. With local sports viewership steadily gaining momentum, brands, media owners Read More