Scopen’s latest Agency Scope South Africa 2021/22 report has identified the strongest media agency leaders in the country, with Park Advertising’s Group MD Chris Botha topping the list of Most Admired Media Agency Professional.
The pandemic over the past two years has tested the mettle of all professionals within the marketing and media space, calling on individuals to be more agile, strategic and pioneering than ever before.
Chris says: “This recognition is really special. The team at Scopen do a great job of staying in touch with what is happening in the media and marketing fraternity, making this award so much more special. I consider myself deeply honoured to be counted amongst such esteemed colleagues as Merissa Himraj, Lwandile Qokweni, Wayne Bishop, Julio Rodriguez and Taryn Hood. I consider all of them friends of mine – they’re very bright people. Our industry is so well poised with such smart leadership at the helm of the various agency groups.”
Scopen is an independent company that has been around since 1990, offering rigorous analysis into the fields of media, creative and marketers to drive business success within these creative economies, and inspiring people and projects.
“We are very fortunate to work with amazing clients, media owners and business partners every day. The old saying goes – when you do something you love, you will never work a day in your life is true. With the amazing people in our industry – that is exactly what I feel like,” says Chris.
The survey interviewed media, marketing and creative agency professionals from around the country, meaning that those recognised in the study are scrutinised by their own industry peers, making the recognition that much more special.