The Rosebank-based agency has quietly supported other events companies with decor, design, entertainment and logistics for years, and wants the industry to know the door remains open.
STRONG PR, Marketing and Events, a full-service events management company based in Rosebank, Johannesburg, has spent years working alongside other events companies as a trusted collaborator, providing specialist support across decor, design, entertainment and event logistics for businesses that need an extra pair of hands rather than a full takeover.
Alongside managing events from concept through to final delivery, including supplier coordination, on-site management and the operational detail that keeps an event running to plan, collaboration has always been part of how STRONG PR works. Events companies regularly approach the agency for standalone services on individual projects, from decor and decor design through to marketing collateral such as invite design, event screen design and 3D renders used to plan and explain guest flow before an event takes place.
Other services STRONG PR has long provided to fellow events companies include goodie bag coordination and branding, and entertainment management and coordination. Through its established network in the entertainment industry, the agency also assists with booking emcees, DJs and performers suited to a specific event, brand and audience.
This ability to step into another company’s project and add value quickly comes from understanding the back end of an event — the logistics and planning guests rarely see, but that determine whether an event runs smoothly. STRONG says that grounding, built up over years of running its own full-scale events, is exactly what makes it a reliable partner on someone else’s.
“Collaboration isn’t a new direction for us, it’s how we’ve always worked. We understand what it takes to pull an event together, from the big-picture concept down to the last-minute logistics and we’re just as happy bringing that experience to one part of someone else’s event as we are running the whole thing ourselves. There’s no ego in it for us. We just want to help make events better,” says Mika Stefano, Founder and Director of STRONG PR, Marketing and Events.
STRONG PR, Marketing and Events continues to welcome events companies with an upcoming project to get in touch and discuss how the two teams could work together. More information on the agency’s services is available on its website, and its recent work can be viewed on social media via @GetStrongPR.