Despitean overall decline inpay TV subscriptions, newNielsen Sports SA data reflects a notable increase in viewership for the Vodacom United Rugby Championship (URC). The statistics show the rising popularity of rugby in South Africa, driven Read More
Nielsen Sports South Africa has appointed Duncan Stead, formerly Operations Team Lead at Naked Financial Technology, as Business Development and Client Services Lead. Duncan brings with him a strong foundation in performance and data analytics, Read More
2023 was an eventful year for sports fans. Highlights include the Africa Cup of Nations, which achieved record-breaking viewer numbers and reinforced football’s status as the continent’s favorite sport. The Springboks celebrated another historic victory, Read More
Nielsen Sports South Africa, a leader in sponsorship media valuation data analytics, has appointed Eddie Roux — formerly Head of Automation at Nielsen Sports SA and a veteran expert in data analytics — to the Read More