Following a strategy developed by its activation and sponsorship agency, Brand Inc, Toyota South Africa has taken the esports high ground with the launch this week of The Toyota Gaming Engine (TTGE). The launch of Read More
Ongama Zazayokwe has joined South Africa’s trailblazing through-the-line marketing and experiential agency, RAPT Creative, as Creative Director. Born and bred in Soweto, Zazayokwe interned at FCB Joburg before joining Ogilvy & Mather, and then collaborating Read More
The Broadcast Research Council of South Africa (BRC) says that the RAMS (Radio Audience Measurement Survey) fieldwork and data processing for quarter two has been completed, but options for the release of the data to Read More
By: Kim Furman, Synthesis Marketing Manager “If Covid has taught us anything, it is that we are not using cloud enough,” says Synthesis Head of Cloud Computing Darryl Govender. Previously, we all walked into a Read More
Encouraging women to be at the forefront by taking leadership roles in the group is the intention of the Matrix Communications Group (Matrix Group). The integrated marketing and communications investment group, which was established in Read More
The Association for Communication and Advertising (ACA), organiser of the Effie Awards South Africa has announced that 38 finalists have made it through the first round of judging. Finalists will be competing for a highly Read More
In the beginning of 2021, The Broadcast Research Council of South Africa (BRC) announced its intention to commission a more comprehensive TAMS (TV Audience Measurement Survey) audit due to rapid changes in the video viewing Read More
Webinar: How to navigate the shifting media landscape Fact: the effect of lockdowns and prohibition hit some industries like a sledgehammer in the past year. But for every distressed movie theatre owner, for example, staring Read More
By: Andrew Dabbs, Digital Media Strategist at The MediaShop A trap that many digital departments tend to fall into is to buy the cheapest online inventory, regardless of whether they are sites that you or Read More
The Association for Communication and Advertising (ACA) and Effie Awards South Africa are pleased to announce that the jury for the 2021 Effie Awards South Africa has been confirmed. Members of the jury for the Read More